Twitter. Facebook. YouTube.
Your employees are using social media – how does it help or hurt your business? Learn to engage, monitor and protect your company with tools for a clear-cut social media policy.
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Overview of the Social Media Landscape: What social media platforms are best for corporate communications? What platforms are employees using? Where are the trends leading and what does it mean for your organization?
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Overview of Social Media Case Law: What has been decided legally when it comes to employee versus employer rights, privacy and liability when social media is used in the workplace?
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The Productivity Issue: Surveys point to lost employee time when social media is available in the workplace. What are the pros and cons of allowing access? What are the best practices?
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Social Media and Public Companies: What does the U.S. Securities and Exchange Commission and the Federal Trade Commission say about social media use by publicly traded companies?
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Writing a Social Media Policy: Where do you begin? What are the big issues that need to be discussed and tackled first?
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Social Media Monitoring: How do you best use social media to monitor pre-employment and employment? How do you use social media for brand awareness and customer service?