Twitter. Facebook. YouTube.
Your employees are using social media – how does it help or hurt your business?
Learn to engage, monitor and protect your company with tools for a clear-cut social media policy.
You're invited to join us for this informative half-day seminar.
OKLAHOMA CITY
Tuesday, November 10, 2009
Crowne Plaza in Oklahoma City
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TULSA
Tuesday, November 17, 2009
OSU-Tulsa
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Doors open for check-in at 7:45am.
Seminar starts at 8:30am and wraps up around 11:30am.
Tuition is $199. Seating is limited. REGISTER TODAY!
WHO SHOULD ATTEND?
- Human Resources Professionals
- CEOs and Business Owners
- Public Relations and Marketing Executives
- Anyone interested in learning how to manage their internal and external communications through social media and craft a policy that best serves the company, their employees and customers.
WHAT'S ON THE AGENDA?
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Overview of the Social Media Landscape: What social media platforms are best for corporate communications? What platforms are employees using? Where are the trends leading and what does it mean for your organization?
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Overview of Social Media Case Law: What has been decided legally when it comes to employee versus employer rights, privacy and liability when social media is used in the workplace?
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The Productivity Issue: Surveys point to lost employee time when social media is available in the workplace. What are the pros and cons of allowing access? What are the best practices?
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Social Media and Public Companies: What does the U.S. Securities and Exchange Commission and the Federal Trade Commission say about social media use by publicly traded companies?
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Writing a Social Media Policy: Where do you begin? What are the big issues that need to be discussed and tackled first?
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Social Media Monitoring: How do you best use social media to monitor pre-employment and employment? How do you use social media for brand awareness and customer service?
WHO WILL BE INVOLVED?
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Mike Koehler, New Media Director, Schnake Turnbo Frank | PR » bio
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Dara Wanzer, Attorney, McAfee & Taft Attorneys & Counselors » bio
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Karen Wicker, Senior Vice President, Schnake Turnbo Frank | PR » bio
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Social Media Roundtable: A broad-based group of business and industry professionals discuss their companies' experience with social media in the workplace.